We’re a Melbourne-based creative studio.

We work across branding, advertising and making complicated things easier to understand. We’ve worked with small brands, we’ve built big brands. We’ve made ads, apps, websites, videos, experiences, animations and mini golf courses.

We like what we do and maybe you will too.

 
 
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Oh yeah!

We understand the importance of strategy. We understand the need for engagement and we understand how they go together. That’s why we create simple, engaging and beautiful work.

We love to create commercials, identities, animations, websites, apps, films and books and we love working in any media from film, to digital to paper to clay.

We know that different people have different strengths, so we tailor our team based on what you need, to bring together the best possible people for your project.

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Holey Moley

Holey Moley Golf Club teed off in Brisbane in 2016 and has been taking over Australia since. It’s one of our favourite projects to date.

We did the naming, branding, tone of voice, marketing and social media collateral. We did the art direction on the interior fit out and got elbow deep in paint. We named every burger, pizza and cocktail and we designed most of the holes.

It’s Australia’s best mini golf course. Par none.

 
 
 

Holey Moley Brand Campaign

Like golf, but fun! 2017 brand campaign rolled out across the Eastern states. Illustrations by Stuart McLachlan

Holey Moley 'Mini Golf, Mini People' Campaign

Mini golf, mini people. It just makes sense. 2016 brand campaign and interior branding rolled out in Brisbane and then across all venues.

 
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Collateral

Collateral here. Collateral there. Branding collateral everywhere.

Holey Moley Masters

A collage campaign for the inaugural Holey Moley Masters – a nationwide mini golf championship.

 

4 Holey Moley Holes

Can’t play mini golf without a course. Some of our favourites in the flesh.  

 
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Strike Bowling

Strike’s not your average tenpin bowling alley. With 12 locations across Melbourne, Sydney and Brisbane, boasting bowling, laser tag, karaoke and escape rooms, they’ve got the fun covered for everyone.

We create all their campaigns and content. From TVCs, radio ads, print and digital campaigns to events and interiors.

 

Unexpect The Expected – More Than Bowling

Strike tasked us with a campaign that shows that they’re more than just a bowling bar.

Christmas Campaign - O Bowly Night

Our 2017 Christmas campaign for Strike

 
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Macquarie

Strike needed an outdoor campaign for their new venue in Macquarie…

 
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Showreels

Animations and videos. We make ‘em. Below are some snippets of some things we’ve worked on.

 

Animation Showreel

A showcase of our animation projects from the past few years. Whether we were teaching kids about handwash hygiene or how not to suck at trampolining, helping people protect themselves from thunderstorm asthma during pollen season, exterminating germs for the Department of Health (sorry, Brian), livening up the lanes at Strike Bowling, or helping Victoria to become a healthier place, we had a blast.

 

Video Showreel

A showcase of our video projects. From Holey Moley Golf Club openings across Australia, to people throwing themselves down bowling lanes, to brand videos for Australia’s biggest trampoline park, to meaningful and educational work alongside the Department of Health, to something special for a local furniture maker, each project has been both a challenge and a thrill.

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Department of Health & Human Services

We’ve worked on over a hundred projects for The Department of Health and Human Services. Whether it’s been public service announcements, explainer animations, poster campaigns, interviews or short documentary-style videos, every one has been a challenge and delight.


When they asked us to create an animation to illustrate the importance of handling food appropriately, we decided to have some fun. Introducing Brian, Bobby, Billy and Bernie – the cute but germy bacteria clan who just love to get into your lunch. The animation can also be viewed in Arabic, Vietnamese and Simplified Chinese. Fancy.

 
 

People with Asthma

Following the Victorian thunderstorm asthma disaster that claimed 10 lives in November 2016, there was a dire need for more public awareness about the epidemic, what causes it, when it occurs, and how to keep yourself safe. We worked with the DHHS to get the message out.

 
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Early Years Posters

We’ve worked closely with the Department of Education and Healthy Together Victoria on a number of projects now, but perhaps our favourite saw us step away from the screen and get back into the analogue cut and paste game.

 
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Who's Your Daddy

Nine months peace of mind for the price of a small beer. “Who’s Your Daddy?” is the essential new app for dads-to-be.

So your wife/girlfriend/partner is pregnant. Now what? Who’s Your Daddy is the iPhone app for first-time dads (and mums). Sitting as the #1 Lifestyle app in Australia as well as Apple’s app-of-the-month, Who’s Your Daddy uses humour and language you won’t need a medical dictionary to decipher to give you weekly updates and a day-to-day guide through the daunting nine months of pregnancy.

 
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Sky Zone

We’re lucky enough to work with Australia’s biggest trampoline park. From TVCs to tag lines and radio ads to animations, we’re all about that anti-gravity goodness. 

Brand Video

Dip, dive, dodge, duck. Flip, flop, drop. We put together a video to showcase Sky Zone — Australia’s biggest trampoline park. They’ll have you bouncing off the walls. Literally.

 
 
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Print Campaign

Copy and creative direction for a Sky Zone print campaign.

 
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Archie Brothers

What do you get if you take the arcade carnival of your childhood dreams and add the bar of your adult ones? The Archie Brothers Electric Circus. We branded it, tone of voiced it, and marketed and social media’d it. From designing game tickets to naming menu items, we went all-in for Archie Bros.

 
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Venue

Roll up! Roll up! The Electric Circus is in town.

 
 
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Archie Brothers Brand Campaign

Our brand launch campaign for Archie Brothers! Our fabulous freak show was brought to life with the incredible illustrations of Sandra Eterovic.

 

Archie Brothers Launch Campaign

Our launch campaign for Archie Brothers’ Melbourne venue. Photography courtesy of Jason Ierace.

 
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WHAT WE DO:

Advertising | Animation | Apps | Art Direction | Branding | Concept Development | Copywriting | Film & Video | Illustration | Print | Social Media | Web Design

WHO WITH:

Holey Moley | Department of Health & Human Service | B. Lucky & Sons | Strike Bowling | Transdev | Department of Justice | Sky Zone | Cancer Council | PTV | Who’s Your Daddy? | Archie Brothers Cirque Electriq | Ross Thompson Furniture | National Health Practitioner Ombudsman and Privacy Commissioner